Would we disagree that our government today is largely run by multinational corporations? For example, the Secretary of Treasury, the president's chief economic advisors, and the chairman of the Federal Reserve all came into government directly from Goldman Sachs. Likewise, the Chief Operating Officer of the SEC's (the regulator's) enforcement division also just came over from Goldman two weeks ago! My point is, these characters are at all levels and departments of government: lobbying for, writing, and enforcing these regulations that are written for the benefit of select firms. If you are worried about the telecom companies restricting the internet, I am with you! Let's take a look at who will be writing these regulations.
Net Neutrality, by proclamation (not by statute), is the right and proper position for a democratic government to hold in regards to the worldwide web. But it is a foot in the door for those who, for whatever reason, feel that the wealth of open information and debate run counter to their interests.
Let us consider Senator Jay Rockefeller, who believes that it would "have been better if we had never invented the internet." This is a man with an extremely unpopular legislative agenda, a family with a history of nefarious dealings and associations over the last century, and a foundation that seems to undermine everything that America has historically stood for.
And then there is Media magnate Rupert Murdoch, who assures us that “The current days of the internet will soon be over.” His profits and the very relevance of his news outlets are shrinking because of the vast freedom of choice that the web provides.
Unpopular societal changes are always pushed incrementally, and a vote for Net Neutrality would be the first step in that direction.